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논문 리스트

2015
TV 야구 프로그램 여성 아나운서의 패션 특성 연구 A study on the Fashion Characteristics of Female Announcers of TV Baseball Programs
한국패션비즈니스학회
이미숙 외 1명
논문정보
Publisher
패션비즈니스
Issue Date
2015-02-28
Keywords
-
Citation
-
Source
-
Journal Title
-
Volume
19
Number
1
Start Page
47
End Page
61
DOI
ISSN
12293350
Abstract
Recently, female announcers in the baseball programs on television are drawing attentionto their fashion. This study analyzes the shape, color, material, detail, and accessory offemale announcers in the baseball programs broadcasted by KBS N SPORTS, MBCSPORTS+, SBS Sports, and XTM. The characteristics of their fashion were classified intoreliability, popularity, differentiation, attractiveness, and dynamics. The analysis showed thatthe fashion of the female announcers of KBS N SPORTS showed reliability in shape, color,material, accessory, popularity, and differentiation in detail. For MBC SPORTS+, thepopularity was shown in shape, color, material, and attractiveness was shown in detail. ForSBS Sports, the differentiation and attractiveness were shown in material, and thedifferentiation and dynamics were shown in accessory. For XTM, the attractiveness anddynamics were shown in shape, the differentiation and dynamics were shown in color, thedynamics were shown in material, and the popularity was shown in accessory.

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이미숙 의류학과