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2016
Antecedents of News Consumers’ Perceived Information Overload and News Consumption Pattern in the USA
Antecedents of News Consumers’ Perceived Information Overload and News Consumption Pattern in the USA
한국콘텐츠학회
김균수, 고준
논문정보
- Publisher
- International Journal of Contents
- Issue Date
- 2016-09-30
- Keywords
- -
- Citation
- -
- Source
- -
- Journal Title
- -
- Volume
- 12
- Number
- 3
- Start Page
- 1
- End Page
- 11
- DOI
- ISSN
- 17386764
Abstract
This exploratory study examines the critical factors associated with news consumers’ perception of information overload and news consumption patterns. An online survey was conducted with Qualtrics panels (N = 1001). The demographics and three antecedent factors of perceived information overload were considered including the frequency of news access through multiple media platforms, level of attention to news, and interest in news. Three news consumption patterns were investigated as possible consequences of perceived information overload: news avoidance, selective exposure, and willingness to pay for news. The results of hierarchical regression analyses revealed a meaningful distinction between general and news information overload. Overall, news consumers who paid more attention to news through newer media/platforms/devices perceived higher levels of information overload, were more willing to pay for the news, and often avoided news or selectively exposed themselves to certain sources of news to manage news information overload.
- 전남대학교
- KCI
- International Journal of Contents
저자 정보
| 이름 | 소속 |
|---|---|
| 김균수 | 미디어커뮤니케이션학과 |
| 고준 | 경영학부 |