Research Hub

대학 자원

대학 인프라와 자원을 공유해 공동 연구와 기술 활용을 지원합니다.

Loading...

논문 리스트

2016
Antecedents of News Consumers’ Perceived Information Overload and News Consumption Pattern in the USA Antecedents of News Consumers’ Perceived Information Overload and News Consumption Pattern in the USA
한국콘텐츠학회
김균수, 고준
논문정보
Publisher
International Journal of Contents
Issue Date
2016-09-30
Keywords
-
Citation
-
Source
-
Journal Title
-
Volume
12
Number
3
Start Page
1
End Page
11
DOI
ISSN
17386764
Abstract
This exploratory study examines the critical factors associated with news consumers’ perception of information overload and news consumption patterns. An online survey was conducted with Qualtrics panels (N = 1001). The demographics and three antecedent factors of perceived information overload were considered including the frequency of news access through multiple media platforms, level of attention to news, and interest in news. Three news consumption patterns were investigated as possible consequences of perceived information overload: news avoidance, selective exposure, and willingness to pay for news. The results of hierarchical regression analyses revealed a meaningful distinction between general and news information overload. Overall, news consumers who paid more attention to news through newer media/platforms/devices perceived higher levels of information overload, were more willing to pay for the news, and often avoided news or selectively exposed themselves to certain sources of news to manage news information overload.

저자 정보

이름 소속
김균수 미디어커뮤니케이션학과
고준 경영학부