The need for accurate understanding and research on related fields is growing in order to foster and protect the game industry, which has emerged as a key industry, and to establish alternatives to various serious side effects caused by overindulgence. China's recent game regulation situation demands the importance of such research. To this end, it is necessary to systematically study the game components factors and game fun factors that affect game planning and also analyze the influence of the analyzed factors on overindulgence. AHP was used to extract each factor and determine its importance. Based on this, the influence was derived by analyzing the difference in the importance of each components and fun factor for game overindulgence users and underindulgence users. By analyzing the components and fun factors according to the degree of indulgence, it is believed that it will contribute to the design direction and strategy in game planning.