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논문 리스트

2024
비즈니스 역동성과 혁신 역량의 상호작용이 인바운드 관광 성과에 미치는 효과
한국호텔리조트학회
김준호
논문정보
Publisher
호텔리조트연구
Issue Date
2024-12-31
Keywords
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Citation
-
Source
-
Journal Title
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Volume
23
Number
6
Start Page
67
End Page
85
DOI
https://doi.org/10.62532/khrc.2024.12.23.6.67
ISSN
15987760
Abstract
This study analyzes the effects of business dynamism and innovation capability on performance of inbound tourism. Also, this study analyzes the interaction effect between business dynamism and innovation capability on inbound tourism. The purpose of this study is to emphasize the importance of dynamism and the role of innovation in the industrial ecosystem for the growth of inbound tourism, which is undergoing rapid change, and to derive meaningful implications for the sustainable promotion of the tourism industry. To achieve the research purpose, two multiple regression models were used to analyze 776 observations from 120 countries from 2012 to 2019. The multiple regression model used the inbound tourism revenue per capita as the dependent variable, and the business dynamism and innovation capability of the Global competitiveness index as independent variables. Economic growth, national income, foreign direct investment, and international trade were considered as control variables to control possible effects on inbound tourism. The results show that business dynamism and innovation capability do not show significantly positive effects on inbound tourism revenue individually. However, the interaction between business dynamism and innovation capability significantly increases inb...

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이름 소속
김준호 문화관광경영학과