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2022
워케이션 기대효과 인식에 따른 소비지출 의향 차이 연구
(사)한국관광레저학회
박효연
논문정보
- Publisher
- 관광레저연구
- Issue Date
- 2022-11-30
- Keywords
- -
- Citation
- -
- Source
- -
- Journal Title
- -
- Volume
- 34
- Number
- 11
- Start Page
- 141
- End Page
- 158
- DOI
- ISSN
- 12290424
Abstract
This study was conducted to find out whether there were differences in the spending intentions depending on the perception of the expected effect of workation. The target was 926 people who wanted to participate in workation. As a result of the analysis, two types of workation effect factors were derived: 'work improvement effect' and 'tourism expectation effect'. Accordingly, subgroups were divided into 'business improvement pursuit type', 'work and life balance pursuit type', 'tourism pursuit type', and 'general participation type'. The expected expenditure items showed differences in the willingness to spend for each group. Overall, the expected expenditure on the 'work and life balance pursuit type' was relatively high, and in the 'living cost', the 'work and life balance pursuit type' showed high expenditure intention. Through these analysis results, it was understood that there may be differences in expenditure propensity depending on the expected factors of each participant.
- 전남대학교
- KCI
- 관광레저연구
저자 정보
| 이름 | 소속 |
|---|---|
| 박효연 | 문화관광경영학과 |