This study was conducted to provide basic data for management programming for postpartum women’s hair loss by conducting research on postpartum women’s hair loss stress and awareness, behavior, and satisfaction with hair loss management. The results of the study showed that the higher the postpartum women’s hair loss stress, the higher the awareness and satisfaction with hair loss management. In addition, the higher the women’s hair loss management awareness, the higher the hair loss management behavior and satisfaction with hair loss management. In addition, the higher the postpartum women’s hair loss management behavior, the higher the hair loss management satisfaction, which allowed us to recognize the need for specialized programs for postpartum women’s hair loss management. In addition, since women have higher acquired hair loss stress than men due to personal hair condition, lifestyle, eating habits, stress, and hormonal changes, factor analysis and continuous research on women’s stress should be conducted.