ABSTRACT : Social capital is the basis for enabling regional development, and although it is the result of regional development that produces greater productivity through the combination of human and material capital, there is a lack of discussions in connection with rural development. This study saw that the local capacity building project affects the social capital of the local residents and such social network is realized through the rural area development project based on the participation of the residents. As a result of the analysis, the regional capacity building project has a positive influence on the social capital of the region and the willingness to participate in the project, and bridge-type social capital has shown a mediating effect on education and consulting fields. Only when local social capital, especially bridge-type social capital, is cultivated through the regional capacity building project can the project be transformed into one suitable for local conditions through active participation of residents.